Brought to you by the best

Business of Design is bought to you by four key industry leaders who, between them, have 80 years of in-depth experience in the industry: Trevyn and Julian McGowan of SOURCE, Southern Guild, GUILD and Design Network Africa, and Cathy O’Clery and Laurence Brick, the creative duo of 100% Design South Africa and Platform Creative Agency. Laurence is a co-founder and director of Loads of Living, Cathy, a former magazine editor and Trevyn and Julian were recently voted in the 100 most powerful figures in the art and design industry by USA-based Art and Auction magazine.

trevyn2

TREVYN MCGOWAN

SOURCE, SOUTHERN GUILD, GUILD
& DESIGN NETWORK AFRICA

julian2

JULIAN MCGOWAN

SOURCE, SOUTHERN GUILD, GUILD
& DESIGN NETWORK AFRICA

cathy2

CATHY O’CLERY

PLATFORM & CREATIVE PARTNER FOR
100% DESIGN SOUTH AFRICA


laurence

LAURENCE BRICK

PLATFORM & CREATIVE PARTNER FOR
100% DESIGN SOUTH AFRICA

WHAT BUSINESS OF DESIGN CAN DO FOR YOU

Designed to equip South African creative businesses with a skill set to successfully commercialise their business, the programme will include lectures, panel discussions, workshops and audience participation, and will cover:

For You

  • managing yourself, your time, your team – being a leader
  • dissecting trends and implementation
  • inspiration, resources and design direction
  • building a unique and dynamic brand
  • growing your company into an asset of value

For your business

  • comprehensive pricing, order analysis and sales growth
  • financing cash flow, invoicing and payments
  • business and accounting systems and software packages
  • product development, licensing and copyright
  • testing, compliancy and adhering to industry standards

For your business growth

  • marketing and approaching the press
  • website and online social platforms
  • approaching retailers locally and internationally
  • alternative routes to market
  • export, international standards, preparing for shipping, agents, international trade shows
Programme