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Background

Head of Design, Woolworths

The Commercial Impact of Design

Brian is the creative custodian of the Woolworths brand, and has been with the company for eight years. His portfolio includes Communication Design; Packaging Design for Foods, Clothing, Beauty and Homeware; as well as Branding, Typography and Editorial Design. The creative decisions he makes are crucial to the commercial performance of the business.

Brian graduated from Durban University of Technology in 2002 as Designer of the Year. He joined Interactive Africa, which produces the world-renowned Design Indaba conference and the multi-award-winning Design Indaba magazine, which he worked on for eight years.

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