Co-owner, Vic Falls Carnival, Co-founder, Rocking the Daisies 

Less is More: refining your core focus

Craig has been in the events industry for over 20 years. Having started Rocking the Daisies, one of the biggest and best-known music festivals in Africa, Craig was instrumental in hosting some of the world’s biggest bands in our country – from The Lumineers to Bastille. He also co-founded In The City, Sowing The Seeds and Seed Experiences, and was part of the launch team for the 5 Gum brand in SA. He now runs Vic Falls Carnival, a truly African music festival that takes place in Zimbabwe over New Year.

Craig is dedicated to developing new businesses focusing on music events and festival travel, while he visits some of the world’s best festivals – from Coachella to Glastonbury – and attends global music conferences.