Keys to Success

Peet van Straaten’s passion for design was ignited during his early cabinet-making apprenticeship days, after which he started Solo Design in the Netherlands. His interest in engineered and sustainable materials and intelligent production processes culminated in ‘green architecture’ studies in the UK.

Returning to South Africa, Peet carried on designing and developing small series pieces, while all the time further developing and mastering his design and making skills. Peet’s current venture has seen the development of RAW Studios, focused on exploring the ultimate potential of modular plywood furniture systems and employing CNC machining processes in his own product ranges, as well as corporate and public projects.